Search Engine Marketing

Search Engine Marketing (SEM) plays a big role in any online marketing strategy. The most engaged people online is are those who are looking for immediate answers. These searchers are in need of  the best answer in the shortest amount of time. As a Google Partner, we are certified SEM experts who will capture these engaged searchers to generate leads and sales from your website.

Watch the video below to see how we helped Fee Fighters reach their goals with a strategic SEO plan.

Increase Your Online Visibility With Search Engine Marketing

What Is Search Engine Marketing?

Search Engine Marketing is a way to gain traffic and visibility in search engine results pages (SERPs) using both paid and unpaid efforts. There are some key differences between each tactic.

Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is the tactic of choice for increasing unpaid traffic using a combination of on-page content and listing optimization to improve SERP rankings. SEO is a long term strategy but generates the highest quality leads online. SEO includes:

Keyword Research
On-page optimization (content review and edits)
Listing optimization including Google+
Link Building
Ongoing strategy review and refinement

Pay Per Click (PPC)

Pay Per Click (PPC) or paid tactics include Google Adwords Search, Display, and Remarketing campaigns. Ads are the quickest way to get first page visibility on Google to instantly drive new business. PPC includes:

Keyword Research and ad creation
Campaing budget and keyword bidding
Ongoing ad optimization and refinement

What We Do

Review your goals to create a strategy that will help you achieve them

In depth keyword research and keywork mappping to  position your brand for long term success

Maximize search engine rankings by optimizing on page content

Drive quality traffic to your website or landing pages using both organic and paid search engine marketing strategies

Review and manage ads weekly to optimize for more conversions with lower cost

Monthly reporting and client meetings to walk through how the campaign is impacting your business


Contact Us if you want to attract new business and target high quality leads.